Tuesday, 26 March 2013

Questionnaire reuslts

We asked 30 people to fill in the questionnaire, they were all a variety of age groups however we gave most of the questionnaires to young people/teenagers as this is the age group we are hoping to make our target audience. For our first question we asked what genre they preferred.  We used the next question as if it was going to be used for a real business, the creators would need to know how often the film would need to be advertised to make sure that the audience would be aware it was out in the cinema. my group used this question to know how to display the release date of the film, we have decided to name the season the film was going to be released as if narrows the release date more. 

The third question gave us a more vague idea if there is a giant age group that views the cinema. If it was a family, odds are that the target audience would be larger. The forth question gave us an idea of the age certificated film they watch. Most people watch 12As, however we think this is because a variety of the people we asked where under 15 years old. We wanted our target audience to be around 15 years/ teenagers/young people. This is why we rated our film to be 15. 

Here we had to find out what attracts the audience to a film. Most say the actor/ actress, and i agree. If I saw Johnny Depp of Keira Knightly in a film trailer, I would know i would already be attracted to it. However in the case that we are being assessed on how clear the trailer is, we wanted to focus on letting the audience know the plot of the trailer. The sixth question allows us to know how many people of one particular age filled in the questionnaire. Most people was between 15-17 years, this is because this is the centre of our target audience so we took more pride in what they said, yet we still considered the other results. 

For the seventh question, we asked what the gender of the audience was. This is because we wanted to know in ratio, what people preferred. If more people chose a Rom-Com for the preferred genre, we thought this could be because most of the people we handed the questions out to was female. And more males would chose action films. Luckily in this case both genders chose a thriller. Lastly we asked the audience how they would access information about a film online. A majority of the audience chose through the official film site. We used this option to help decide for ourselves whether to create our own film website. We have. 

No comments:

Post a Comment