Thursday, 28 March 2013

evaluation part 1: In what ways does my media product use, develop or challenge forms and conventions of real media products?

From analysing our results from our research, we have been able to identify the forms and conventions of real media products and tried to apply them to the trailer, magazine and poster.

magazine cover:
From looking at the conventions of real film magazine covers, we have noticed that they all include a masthead, barcode, name of the main article of the magazine, cover lines, feature article photo selling line and a head line (usually the name of the character(s) in the photo.
We have challenged the conventions of a real poster by not including the page numbers of the articles, this is because we had trouble making it clear what article was on what page. On the other hand, we have decided this is more effective as it encourages readers to look through the whole magazine and see  everything, while looking for what they wanted to see. we have also challenged it by making the font harder to see against the background. we wanted to stick to an earthy colour, yet with a red that will help keep a consistence of the films name. This consistency will have an effect on the audience as they most likely be familiar with the poster. 

Poster:
We have come to the decision that all posters must include an eye catching font,  a date that it is released, billing-block, a focal picture (usually or the main characters in the film) tagline and sometimes reviews.
We have challenged the form and conventions in our film poster by creating a very dark boarder, whereas most posters are brighter or have some sort of brighter light in the background, we have used a slight lighter area in the centre of the poster to help focus on the main character. it also helps to make the two antagonists in the background look more like two black figures- this makes them look more anonymous.  Like most other posters, we have applied a bold title, tagline and a bliiing-block. We are aware that the font of the billing-block is slightly harder to see, yet we wanted to go for a darkening and earthy effect. It also helps to put all the focus on the picture and the title.


Film:
we understand that film trailers are important when marketing a film. They use important moments from the film, in thrillers they sometimes use some of the scariest moments in films which will help draw in the audience and possibly feel scared from just watching the trailer. The trailer must include the title of the film, name of the production companies and sometimes reviews. They must also include the release date or "coming soon" on the trailer- so the audience know when to go to the cinema and have something to look forward to see. The main actors or any major actors must me mentioned so the audience know what to expect. if the trailer has any major actors in the trailer it means that the audience will expect the film to be good as well.
We have challenged the form and conventions of film trailers by not having any major actors in the trailer, by no fault this could not be helped, however we applied what would be some important moments in the trailer which will help to draw in the audience. we have used River Road productions and Columbia Productions. Both of these are large production companies which helps the audience think it is a good film.

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